Bringing Ethnic
Foods to Market
Connecting manufacturers, distributors, wholesalers, and retailers with authentic food products and trusted industry expertise.
Food Brokerage ◆ Merchandising ◆ Product Development ◆ Distribution Support
Our Mission
Whether launching a new product, expanding distribution, or
growing an established brand, our mission remains the same: to
help our partners succeed while delivering exceptional service,
industry knowledge, and results they can trust.
Our Commitment
At KatGo, our commitment is simple: quality products, trusted
partnerships, honest pricing, and exceptional service every step
of the way.
.png)
✦ The KatGo Approach
Authentic flavors,
expertly placed.
For more than a decade, we’ve walked alongside ethnic food brands — from the manufacturing line to the freezer aisle. Every shelf placement, every introduction, every demo is handled by people who care about your product as much as you do.
“We don’t just sell products — we open doors, build
relationships, and stay until the brand stands on its
own.”
— Katerina & Gonzalo Armendariz
2012
Founded in Miami
50+
Years of expertise
USA
Nationwide reach
familia
.png)
✦ Who We Are
A family vision,
grown nationwide.
Woman-owned, family-operated, Miami-rooted — and proudly serving ethnic food brands across the United States since 2012.
KatGo Ethnic Food Specialists, Inc. is a proudly woman-owned, family- operated food brokerage and consulting company based in Miami, Florida.
Founded in 2012 by Katerina and Gonzalo Armendariz, KatGo was built on a shared passion for bringing quality ethnic food products to the U.S. marketplace. Together, they combine more than 50 years of experience in food manufacturing, importing, marketing, sales and food service.
What began as a family vision has grown into a trusted partner for clients nationwide — connecting high-quality ethnic food products with wholesalers, distributors, retailers, cash-and-carry operators and food service customers throughout the United States.
50+
Years combined experience
13+
Years in business
USA
Nationwide reach
Founder & CEO
Katerina Armendariz
Marketing Needs
◆ Product Allocation ◆ End-User Development
.png)
.png)
✦ What We Do
Two ways we help your brand grow.
From the boardroom to the shelf — our consulting practice sets the strategy, our Brand Ambassadors deliver it in-store.
Consulting
Strategy, sourcing & sales.
From sourcing to pricing, we help you bring food products to market with the right partners, expert guidance and a hands-on approach every step of the way.
.png)
01
Manufacturing Support
Connect clients with trusted co- packers and oversee production to ensure quality, efficiency, and scalability.
.png)
02
Cost & Pricing Strategy
Analyze production costs and margins to help clients price competitively and profitably.
.png)
03
Product Development
Assist with recipe formulation, ingredient sourcing, and packaging to create market-ready food products.
.png)
04
Brokerage
Serve as sales brokers, connecting brands with top distributors and food service providers across the U.S.
Special Services
Delivered by our Brand Ambassadors.
Driving product visibility and sales in real food-service environments — led
by our dedicated Brand Ambassadors on the ground.
Eye-level placement, clean signage, friendly faces handing out samples — these are the moments that turn passers by into loyal customers.
We orchestrate them all.
✦Partners in Growth
We’re proud to work alongside the manufacturers, distributors, retailers, and food service partners to help authentic ethnic food brands grow across the United States.
.png)
.png)
.png)
.png)
.png)
.png)
.png)
.png)
✦Get In Touch
Let’s bring your brand to market.
Main Office
KatGo Ethnic Food Specialists
Office
9100 S. Dadeland Blvd.
Suite #1556
Miami, FL 33156
Phone
305-496-4110
Family-owned and proudly based in Miami, Florida — serving partners nationwide.